> its not longer something the mass market wants (they want COD), so 343i tried to appeal to the mass market… and failed…
“Mass market” and “casual gamers” are more or less synonymous in this case. The mass market consists of casual gamers who will play a game for relatively little time before moving on to the next one, hence “casual”. They don’t really invest themselves in a specific game; they just play what’s new and what everyone else is playing. Because 343 tried to appeal to these players, the game has not done as well as previous installments where Halo didn’t deviate far from its original formula. When you try to casualize the game to match competition like CoD, there’s no incentive to keep playing when you can just play CoD wholesale. The problem with Halo 4 is that it doesn’t know what it’s trying to be. It’s an awkward balance between traditional Halo and Call of Duty, as per attempts to appeal to the mass market like you said. The result is that people decide to drop H4 in lieu of something more niche- CoD. That’s why its numbers have stayed as strong as they have.
Call of Duty is only 2 years younger and still keeps a respectable population, why? Because it has stayed true to its roots. Notice how Halo began its decay around the 10 year mark with Reach. That’s because Bungie began to mess with the core gameplay, and its fanbase took notice. The gameplay has continued to change or “evolve” as the supports like to sugarcoat it. It’s no coincidence that the post-release population has begun a trend of decreasing more drastically over less time as the game changes more and more.
Conversely, look at CoD. 10 years into it, it’s still going strong despite having way more titles out on the market. Again, this is because it kept to its roots. It has changed very little in core gameplay mechanics. It recognized the market niche it filled as a casual gamer pleaser, and there is nothing wrong with that. What niche does Halo fill now? Granted, Halo had a generally smaller audience than CoD, but it never failed to keep a strong population until the next installment before the core gameplay began to see drastic changes. Again, as you said, this was done in order to appeal to the Call of Duty crowd, or the “mass market” which I have already explained is synonymous with “casual”.
All that being said, did casual players ruin Halo? Hell no. Regardless of whatever ideas the casual community may suggest, in the end, it is the developer (Bungie and 343) who is ultimately responsible for what happens to the game. So the developers are slowly degrading Halo; not the casual players, how ever much I may disagree with their ideas. Of course, the game is degrading because the game is being “casualized” to compete with CoD (something that doesn’t need to be done, as they are both niche games that should not infringe on one another’s territory because the current state of Halo is the result), but that is on the developers.
I personally do not know of anybody who stopped playing Halo because it is boring as you have suggested. Maybe you do, but everyone I know of who does not play Halo anymore does so because they feel that the new installments do not feel like Halo. Now, you can say that they are more than welcome to play previous Halo games, but the only options now are Halo 3 and Reach. 3 is a netcoding nightmare, but awesome on LAN. Unfortunately, Halo 3 isn’t the new game and so nobody holds LAN competitions anymore nor do they really play online besides foreigners who are awful to play with due to connection issues. Halo: Reach was a sub-par Halo game even post-TU which marked the beginning of the decline, so few people want to play that either.
So really, the reason that Halo is “dying” is not because Halo is getting boring. It’s dying because the developers are choosing to cater the game to the casual mass-market in order to sell more copies. Of course, it works in the short run. They make a retail killing. However, the watered-down Halo gameplay ultimately steers players away mere months after its release because Halo no longer fills its niche in the shooter market. So in a way, the casuals can be blamed for the current state of Halo. It’s not fair to do so, though, because it’s really the developer’s fault for creating a short-sighted game.