"And for television ads, rather than plastering generic spots across the networks—or even the Fincher preview—Halo 4 will be developing custom segments to fit in with specific shows: FOX’s The Fringe and FX’s Sons of Anarchy, as well as slots on Comedy Central and ESPN.com. When the game finally launches on Nov. 6, it will hit 7,000 American stores simultaneously, with glitzy events from New York to Berlin. Matthews waxes poetic: “Marketing is about romancing all of that,” he says. “We are reinventing the way videogames are made and marketed.”
So does this mean we will finally get our wish for some Halo 4 Commercials? I certainly hope so. Also, is it the launch trailer that is going to be the commercial?